Hankook Tires Introduces New Corporate Logo And Corporate Identity Program
(ContentDesk) April 4, 2004--Hankook Tire American Corporation, one of the largest tire manufacturers in the world, introduces its new corporate logo and corporate identity program at a special ceremony at the brand-new home of the Philadelphia Phillies, Citizens Bank Park. The ceremony will take place on Sunday April 4th 2004, prior to the start of the pre-season game between the Philadelphia Phillies and the Cleveland Indians.Hankook Tire America Corp. President, Mr. J. W.
Choi,will participate in pre-game ceremonies that will showcase Hankook's new corporate logo and corporate identity. "As avid baseball fans and a growing international company, we decided that Citizen's Bank Park in Philadelphia would be the perfect venue for us to launch our new corporate logo as part of our far-reaching marketing and advertising program," said Hankook President Cho Choog-Hwan. "We hope to familiarize the public with our ability to design and manufacture high quality products. Our new Hankook logo will be in thirteen (13) major league baseball stadiums during the 2004 baseball season."Hankook is one of the largest tire manufacturers in the world. It is a market-driven technology company with manufacturing facilities, research and development on three continents, and sales in 200 countries.
Hankook manufactures and markets a full range of Passenger, Touring, High Performance, Ultra High Performance, Light Truck, Winter Radial, Original Equipment, and Truck and Bus Radial Tires.According to Bill Bainbridge, Hankook Tire America Corp. Marketing Director, "Hankook Tire has remained dedicated to the tire business for over 60 years, building up superior technology and maintaining the top domestic position in the process. These are exciting times for a dynamic company like Hankook to make a bold new impression in the marketplace. Our long-term goal in the United States is to build brand awareness and brand equity with consumers to a level that rivals any and all of our competitors."The new brand essence reflects a forward-looking, innovative company. The term
"proactive tireship" has been coined by Hankook to express the determination to grow with the customers, creatively taking on any challenge to emerge as one of the world's foremost tire makers in the 21st Century.
"Proactive tireship" is also a commitment by every employee to stay ahead of market trends and to anticipate customer needs accurately in order to be the industry leader.The new Corporate Identity(CI) design projects the image of a company with industry-leading technology, and embodies progressive thinking, innovative and specialized technical capabilities, passion, sophistication, vitality, and multi-national operations. CI Symbol A tire tread has been geometrically altered to suggest wings, flying, aerodynamics and speed. As such it symbolizes dynamic movement and activity. The main color, orange, is youthful and represents technology and speed, helping to convey the image of a technology leader. CI Logotype The logotype is people friendly and the optimal blend of capital and small letters enhances legibility, projecting the image of products that are appropriate and reliable.
Italics liven up the bold Gothic typeface for a modern and refined feel. The black background represents tires and conveys a message of advanced technology, while the white and silver underscore technical competencies and the sophisticated brand image. "The "proactive tireship" approach, within the corporate Identity program" says Bainbridge, "is being applied both internally and externally to make the Hankook Tire brand more consumer friendly and to echo our Company's growth as a progressive and dynamic organization. Our new Corporate Identity look represents a change in corporate vision and goals, and distinguishes the Hankook brand from the competition."About Hankook Tire American CorporationHankook is one of the largest tire manufacturers in the world. It is a market-driven technology company with manufacturing facilities, research and development on three continents, and sales in 200 countries.
Hankook manufactures and markets a full range of Passenger, High Performance, Ultra High Performance, Light and Medium Truck, Winter Radial, Original Equipment, and Truck and Bus Radial Tires. Our parent company, Hankook Tire Co., Ltd., is based in Seoul, Korea. To learn more about Hankook's worldwide technical and manufacturing facilities contact Bill Bainbridge, Marketing Director, Hankook Tire America Corp., at 1-800-HANKOOK ext. 125, or via email at e-mail protected from spam bots..
How tires are manufactured?
The first stage of tire making is collecting raw materials and formulating rubber compounds. The raw materials used are rubber, oils, pigments, antioxidants, carbon black or silica, accelerators and other additives. These are then mixed together in a huge blender, which is called Banburys. After the mixing process is completed a gum like material forms. This material is then cut into strips.
These strips will make the sidewalls and other portions of the tire.
The main body of the tire is manufactured using fabricated rubber. Polyester, nylon and rayon are the fabrics used. The fabrics are changed depending on the type of the tire.
But mostly Polyester is used.
Another ring like component is used to make a tire. This is called tire bead. Steel wires of high tensile are used to make this tire bead.
Radial tires are made in a cylindrical tire-building machine. The machine almost gives the final shape of the tire.
After the making...
How tires are manufactured?
Cooper tires > How tires are manufactured?
Learn How To Properly Check Tire Pressure
Tire pressure is one of the things a car needs to have checked most often. Ideally, you should check them once a month as well as any other time when they might look low. Also, if you are planning a long trip with your car, tire pressure is one of the main things you should check, along with a general checking.The first thing you need in order to be able to check your car's tire pressure is a tire pressure gauge. You can acquire one at any car parts store or just use one in a gas station. All gas stations have one, but you should ask if it is functioning well before using it.
Some of the gauges you might find in gas stations are old or damaged and therefore the information they would give you would be incorrect, which could even lead you to add more air to the tire than it should have. This way, it is important that you make sure the gauge you will use functions properly. In order to be able to evaluate the pressure your tires have, you should learn how much pressure they should...
Learn How To Properly Check Tire Pressure
Cooper tires > Learn How To Properly Check Tire Pressure
Three Amherst Rotary Clubs Join the Buffalo Sabres Insider Campaign ? Sabres Mini Cooper on Display at August Rotary Classic Car Show
One lucky Sabres fan can win the Sabres Mini Cooper in September by entering the contest at the Rotary Classic Car Show at the Amherst Pepsi Center on August 1, 2004.
Attendees to the car show will help local Rotary clubs raise money for the Amherst Clubhouse of the Boys & Girls Club.The Buffalo Sabres lovable mascot, Sabretooth, will be at the Rotary Classic Car Show with the Sabres Mini Cooper on Sunday, August 1.
Sabretooth will entertain show attendees and encourage Sabres fans 18 and over to register to become a "Sabres Insider".
Sabres Insiders receive special ticket offers, newsletters and inside information on the Buffalo Sabres.
By registering at the Classic Car Show, fans will be qualified automatically to win the Mini Cooper.Three area Rotary Clubs ? Amherst East, Amherst North, and Williamsville ? are helping the Amherst Clubhouse of the Boys & Girls Clubs of Buffalo to purchase a new van.
"The Sabres' sponsorship will draw hundreds...
Three Amherst Rotary Clubs Join the Buffalo Sabres Insider Campaign ? Sabres Mini Cooper on Display at August Rotary Classic Car Show
Cooper tires > Three Amherst Rotary Clubs Join the Buffalo Sabres Insider Campaign ? Sabres Mini Cooper on Display at August Rotary Classic Car Show
Cooper Mountain Vineyards Selects MDM Distribution to be Their California Distributor
San Francisco, CA (ContentDesk) January 24, 2006 -- Cooper Mountain Vineyards is pleased to announce their selection of MDM Distribution as their California Wine Distributor.
Cooper Mountain Vineyards has been producing certified organic and biodynamic grapes since 1979.
In 1987 Cooper Mountain produced its first award winning wine and has been a leader in organic wines ever since.MDM Distribution is a woman-owned importer and distributor of boutique wines from around the world.
Cooper Mountain is the only Oregon Winery in the MDM Portfolio.
MDM Distribution has been selling wine to "high-end" wine stores and restaurants throughout California since 2002.
Their customer list rivals the best distributors in California..
Cooper Mountain Vineyards Selects MDM Distribution to be Their California Distributor
Cooper tires > Cooper Mountain Vineyards Selects MDM Distribution to be Their California Distributor
ATV Tires Survey from North American Power Sports
June 10, 2005 -- Ever wondered which ATV Tires are favored among ATV riders and why certain manufacturers of ATV tires sell more than their competitors? North American Power Sports (www.napsatv.com) searches for the answers and asks ATV riders for their opinions. North American Power Sports is conducting a survey to find out what is driving the ATV Tires market.
www.napsatv.com/ATV+Tires
has a complete listing of the ATV Tires Survey Questions.
These ATV Tire survey questions are posted on multiple pages within www.napsatv.com . Questions periodically change to deliver the most accurate and honest feedback regarding the ATV Tires market.
NAPS ATV invites all ATV riders to come and post their answers and opinions about ATV Tires.
Each visitor...
Cooper tires > ATV Tires Survey from North American Power Sports
Meedio and Cooper Wiring Devices Demonstrate New Home Control Products
Meedio, the innovative developer of software for the digital home, today announced that its platform was chosen to demonstrate Cooper Wiring Devices' (CWD) new lighting control products at Electronic House Expo in Orlando, Florida. The two companies have worked together to create an integrated home entertainment and control solution based on the popular Z-Wave wireless technology. This solution will enable consumers, builders, and system integrators to combine sophisticated digital lifestyle environments with reliable remote control."We have been consistently impressed with both the depth and flexibility of Meedio's software platform," states David Byers, Cooper Wiring Devices VP of Engineering. "We are extremely happy to be using Meedio's applications to showcase the latest control capabilities of our hardware."Meedio develops a complete line of integrated software to manage and control the digital home. Its products include:- Meedio HouseBot, a home automation server that monitors...
Meedio and Cooper Wiring Devices Demonstrate New Home Control Products
Cooper tires > Meedio and Cooper Wiring Devices Demonstrate New Home Control Products
Flat Tires, Slow Leaks, and Online Marketing
Does your online marketing campaign have a flat tire?
Or is it more like a slow leak?Today my 16 year old son Fritz called on the cell phone from high school.
Mom took the call.
"Could Dad fix my flat tire during the day?"
Of course I would fix it.And then it hit me.
Knowing you have a flat tire is a lot better than not knowing.
Unfortunately, when your online marketing campaign has a flat tire or a slow leak, it may take a while before you realize it or fix it.My e-book website has had a few flat tires and a few slow leaks.
Bad e-book cover, slow website loads, advertising to people who would never buy, and other problems.
But I think I've repaired the flats and the slow leaks.
I hope.Here's my first online flat tire.
When I first published my e-book on the Internet in November of 2003, my e-book cover was running at a loss.
As I remember, I was making a dollar for every 3 dollars I spent...
Cooper tires > Flat Tires, Slow Leaks, and Online Marketing
The APSA Process In Nitrogen Generataors
Some of the new-generation nitrogen generators use the APSA process to generate nitrogen. This APSA process relies on the fractionated distillation of air at very low (cryogenic) temperatures, and in only one column. In other words, APSA nitrogen generators are nitrogen generators that use cryogenic distillation of air to generate nitrogen.
After the air is being compressed, it is purified in the nitrogen generator, so that the cryogenic operation runs smoothly. The air is being...
Cooper tires > The APSA Process In Nitrogen Generataors
prostrate cancer treatment
Prostate cancer is a disease in which cancer develops in the prostate, a gland in the male reproductive system. Cancer cells may spread from the prostate cancer to other parts of the body, especially the bones and lymph nodes. This cancer develops most frequently in men over fifty. However, many men who develop prostate cancer never have symptoms, undergo no therapy, and eventually die of other causes.
When cells in the prostate grow abnormally, they form multiple small cancerous...
Cooper tires > prostrate cancer treatment
First Energy Hedge Fund Directory Now Available
Global Change Associates and Utilipoint International announce the completion of the first comprehensive study on energy hedge funds. Additionally, the two companies have prepared the first directory of hedge funds active in energy with over 200 listings. This electronic directory will be updated monthly as new funds continue to enter the market. Energy hedge funds are relatively new entrants into energy trading markets and are replacing the liquidity lost when Enron and other energy merchants...
hedge funds First Energy Hedge Fund Directory Now Available Hankook Tires Introduces New Corporate Logo And Corporate Identity Program
Cooper tires > First Energy Hedge Fund Directory Now Available
FX Solutions Announces Second Annual Final Forex Trading Championship
Ridgewood, NJ (ContentDesk) March 8, 2006 - FX Solutions (www.fxsol.com), a leading foreign exchange brokerage that executes more than 99 percent of its customers trades with no human intervention, today announced details of the Second Annual Final Forex Trading Championship (www.finalforex.com). Requiring a small initial account balance of only $250, the one-month trading contest is meant...
forex FX Solutions Announces Second Annual Final Forex Trading Championship
Cooper tires > FX Solutions Announces Second Annual Final Forex Trading Championship
What You Need to Know about Innerspring Futon Mattress?
Discover More Information about Inner-Spring Futons Before Buying
Futon mattresses with springs are becoming more and more popular these days. Although, they're mostly used in Japanese beds, American markets have caught-up with this type of mattress and now offer innerspring futons to US consumers.
Although memory foam mattress, latex or air mattresses are more popular, because they provide much more comfort, some people still prefer Western-style futon mattresses...
Cooper tires > What You Need to Know about Innerspring Futon Mattress?